Hello! It's been a week already and I cant hardly believe how cool it was. The third edition of "Brasil Mania pop-up store" gathered great energy, people and creativity! Nice meetings about entrepreneurship, beautiful selection of products and the best host ever: the gorgeous Storia Gallery and its founder Emmanuelle Picciolo Gormezano. Launching my brand Lavinia Objetos in such great conditions just got me more and more inspired to move on. I'm very grateful to Isabel Brossolette Branco and Hellen Kupfer-Hass the masterminds behind the web platform Paris Mania. Take a look at the pictures below:
Today is wednesday, the day I usually post. As you may noticed I haven't been so active lately with my website. I'm so, so busy taking classes that, sometimes I just don't have the energy to seat down and go writing. Well, MATS part A started, it's a very intense course and I'm, so far, very disciplined with my assignments. For those who want more information check it here. This week we are covering Children's book market, last week was Home Décor and the first week we had Bolt Fabric. The good thing about it is that you learn a lot about each market, what Art Directors are interested in, time management and yourself... Which is so far everyone's struggle.
Do I fit in? Is my style good enough? Am I a commercial artist? Do I really want to be? What's next? All those questions are popping up in my head like every five minutes. Having a studio is helping me a lot to manage my time and to focus on creating art. My drawing skills are getting in shape and I have many others to develop, like character development and hand lettering. Where is everything is taking me? I don't know but I'll have good and varied portfolio and I'm having fun, a lot!
Check it out my presentation pages for MATS A. Do you have any comments or suggestions? Please feel free to do it!
It's been a very exciting "rentrée" for me. I've been setting up my new studio and enjoying my new work routine. September is the beginning of the year (for someone coming from the South Hemisphere it sounds weird!) and there are huge events here in Paris, like Who's Next and Maison & Objet. Fortunately, I had the chance to see them both and get really inspired.
Who's Next/Prêt-à-Porter is the most important Fashion Trade Show in the world. There are more than 2000 exhibitors and you can see from established big brands to fresh new creators coming out of the schools and exposing themselves to the market. All next year trends are there. They have two editions that lasts 3 days, one in January (Autumn/Winter season) and the other one in September (Summer/Spring).
Maison & Objet, which means House and Object, is sooooo big (8 pavilions) that lasts 5 days! It's all about Home Décor and they reorganised everything this year. I only saw one (huge) pavilion, and, in my opinion, the most interesting, the one called Now!. It has all kinds of products, furniture, lamps, textiles, stationery... displaying what's coming next in Home Déc. Every year they choose a country to promote their best designers. Taiwan was the chosen one this year, they have interesting things but I'm always, always amazed by the Scandinavian designs. Denmark, Sweden, Finland are the best.
The next interesting shows are Première Vision, everything in textiles you can imagine and FIAC, the International Contemporary Art Fair, when the world best galleries get together in the Grand Palais.
Tonight I'll be visiting another show Now! Le Off, part of the Paris Design Week that getting better every year. So now it's time to digest and think about all the information I gathered and keep working.
See you soon!
As I posted in my Facebook, Twitter and Instagram feeds I have exciting news! Finally I'll have my own studio here in Paris. "Mon nouveau atelier" is small, cozy and very well located, something that I've been dreaming for a while. I'm sharing the space with a small fashion brand that you'll hear about because they're very talented people. So, dreams can be true when you are grateful to the universe (and your lovely husband!).
I'll be posting some photos soon.
I'm so happy to announce that I'm enrolled at MATS Home Décor course! This one very important step to make my designing products dream come true. I was "flirting" with this online course for months and I'm amazed about the professional level found in the community. The week #1 was like a tsunami of information and, even preparing my son's birthday party, taking care of my everyday tasks, I completed my first assignment! See below:
Do you like it? What do you think? Well, it was pretty overwhelming week. Many decisions, confidence crisis, doubts... My husband's support and encouragement were fundamental for helping me go through this with the kids demands. But I could do something and this is what I learned:
- My style is still under development.
- I need to develop a method of work ASAP!
- I have to trust my taste and be true to myself to be able to make things that I like and I would buy.
- Designing a logo and have my business card done is a top priority.
- It's gonna be a long and very fun road!
I just don't know if I'll be posting that much during those 4 weeks. We'll see!
If there's one thing that I'm crazy about is paper and print process. Yesterday, I had the chance to visit a Print Company called Imprimerie du Marais, located in the heart of the coolest quartier in Paris.
What they do is pure art. Really, each step of the printing production is taken with so much care and love that the results couldn't be more striking. They are masters in silk screen, offset, embossing, foiling, binding for invitations, brochures and stationery for famous brands like Kenzo, Chloè, Dior... If you're looking for quality this is the place to go.
They also work with great design studios that keep pushing them to challenge themselves to create the most amazing products. Melody, the Communication Director, kindly gave me a gift that I couldn't love more! A box with 8 notebooks, each one designed by a different studio, illustrator or graphic designer, that I can't stop staring, touching and get inspired. A collector's piece that you can see below.
What I liked most about this visit is the perfect combination of the high technology printing process with the handmade touch. It gave me many ideas and perspectives and to keep moving on. I hope we'll be partners in many projects very soon.
It's been a while I wanted to develop my own line of products featuring my prints, patterns and drawings. Actually this is my main goal for this year. I'd love to find nice manufacturers here in France to develop locally a small home décor collection. I wish we had here a Maker's Row style website, it would be easier to make prototypes (or echantillons in French) and some factory sourcing... Maybe it exists and I just need to find it.
As you see below, I already tried some prototyping. The only one I didn't like at all is the notebook, unfortunately the quality of the prototype wasn't as good as I expected. I'll be trying other things soon!
entre-tanto, that means in english meanwhile, was one of the best experiences I ever had in my life, professional and personal.
When I lived in Rio, in 2007, me and my best friend and great artist Cila MacDowell opened an art gallery/concept store/multimedia studio in Copacabana.
Our mission was to expose and develop new Brazilian artists and to explore the limits of what's called the "grey area", the intersections between art, design, fashion and video. In the first floor we had our gallery and show room. We could mix furniture with fashion with photography and jewellery, a real playground.
In the second floor we worked in our studio. Cila is an amazing video artist, she collaborated with famous scenographers in multimedia opera concerts, now she's a teacher at the Art Department at the University in Rio. I could offer my services as a graphic designer. We both worked together as the curators of our space and we loved to write together.
entre-tanto last 3 amazing years and we did from fashion events to performances, from product development to contemporary art exhibitions. Today I'm very proud to share an image gallery that works as a memoir and a homage to the people who believed and enjoyed this adventure with us.
I'll be forever grateful. Great times!